Publications
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"Restricting Speculative Reselling: When 'How Much' Is the Question," with Dmitri Kuksov (2022), Marketing Science, forthcoming.
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"Digital Piracy, Creative Productivity, and Customer Care Effort: Evidence from Digital Publishing Industry," with Xiaolin Li and Ying Xie (2021), Marketing Science, 40(4), 685-707.
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"Opinion Leaders and Product Variety," with Dmitri Kuksov (2019), Marketing Science, 38(5), 812-834.​​
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"When Showrooming Increases Retailer Profit," with Dmitri Kuksov (2018), Journal of Marketing Research, 55(4), 459-473.
Work in Progress
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"Dynamic Social Product Design and Fashion Classic" (with T. Tony Ke, Fei Long, and Michelle Y. Lu)
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"How does Self-pickup Station Addition Affect Online Shopping" (with Jingcun Cao and Ying Xie)
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"Content Platform Competition and Single-Homing versus Multi-Homing Creators" (with Dmitri Kuksov)
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"Market Power vs. Service as a Driver of Retail Profitability" (with Dmitri Kuksov)